Food waste is bananas! Join Snact’s #Deliciousprotest

Did you know 1.4m bananas get wasted evert day? That’s bananas

We love that Snact, co-founded by Ilana Taub who also is one of 6Heads’ co-founders is launching a new delicious protest to tackle this is important issue. Snact’s yummy treats are not only made from produced rescued from becoming food waste but they are wrapped up in biodegradable wrapping too.

In the words of the brilliant team at Snact, here is what it’s all about

We founded Snact to stand for what we believe in, do something positive about it, and encourage others to do the same – to create a movement.

The uncomfortable truth is that Britain has never wasted so much food. In less than an average lifetime, we’ve gone from rationing to throwing out a third of all the food we grow. The latest figures conservatively estimate that every year, the UK bins £12.5 billion worth of food – much of which could be eaten.

That’s the most shocking thing about surplus – it is perfectly good produce that is rejected for superficial imperfections: the shape or size that doesn’t fit strict guidelines, an unusual or ugly appearance, or just because it’s in the wrong place at the wrong time. Throwing it out has nothing to do with its nutritional quality, health benefits, or food safety.

But besides campaigning supermarkets to change their wasteful ways, is there anything we as individuals can do about that? Yes – we can start valuing food more. This is what we’re doing with Snact. By using surplus, we create value out of food that should not be wasted. And we put value back into the food chain too – by paying British farmers fairly for the food they’ve grown.

These little things come together to make massive impacts. An average piece of fruit jerky is roughly the size of a pound coin or a strip of stamps. In 2016, Snact has sold products made from 50 tonnes of saved UK produce – that’s equivalent to 5.5 double decker buses. In 2017, we have already doubled our impact, acquiring 100 tonnes of surplus apples from Kent which will be made into snacks, and we’re expecting to save even more fruit later in the year. By 2020, we hope to have saved 4,320 tonnes of food – that’s more than 475 double decker buses!

Help us create more taste and less waste!

Bananas are the most popular fruit in the world, but also one of the most wasted. We want to stop 1.4m bananas going to waste every day by turning them into awesome food waste-fighting delicious banana bars, packed with all the nutrition of flawless fruit. One bar will save one banana from going to waste, and will give you a wholesome, slow release energy boost.

“I’m bananas about Snact’s banana bars because the level of banana waste in the UK is just, well… bananas!”Tristram Stuart, founder of Feedback and Toast Ale


But our banana bars are about so much more than saving fruit: they provide a balanced snack rich in both flavour and nutrients, all with less than 130 calories. We developed recipes for three delicious flavour combinations that use simple, good quality ingredients to bring you the best snacking experience and fantastic nutritional value: Apple & Cinnamon Kick, Beetroot & Cacao Blast, and Carrot & Spice Boost. Each bar is packed with fruit, veg, oats, and superfoods like nuts, seeds, quinoa or coconut – and unlike almost every bar on the market, definitely no dates! And like our existing product, fruit jerky, they are wrapped in innovative home compostable film that decomposes just like a banana peel would.


We’ve been making deliciously sustainable snacks to tackle food waste for the last 3 years. Our first original product, fruit jerky, has saved tonnes of apples from going to waste. But we are still hungry for change and want to take a big bite out of another source of waste – bananas. And for that, we need your help!


Join our #deliciousprotest by becoming a Banana Guerrilla – you’ll get some brilliant rewards to help you start your delicious protest, and you’ll be one of the first people in the country to try the brand new banana bars! Our popular Snact undies have a made a comeback as have our Snactscriptions ensuring you a monthly delivery of bars for the next 12 months (we’ll throw some free fruit jerky in there too!) The first 100 backers will get some extra rewards too – check out all the details on:

Developing a new product and bringing it to the market is expensive, and making that product sustainable is even more ambitious. By backing us, you’ll help make this delicious protest a reality, be the first to get your hands on the fruits of our labour, and help us save tonnes of bananas from going to waste. Please share with all your Banan-archist friends too 😜🍌



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